01 / RECLAIM YOUR ATTENTION

YOUR LIFE
IS NOT
A FEED.

Technology should help you enter your life. It should not become the place where your life disappears.

02 / THE POSITIONNOISE FALLS AWAY HERE
Convenience is not neutral.

EVERY SHORTCUT

It decides something quietly.

SHAPES A CHOICE.

Feeds rank the world for you. Recommendations narrow the options. Autoplay makes stopping feel like an interruption.

WE MAKE TOOLS
THAT FINISH
THEIR JOB
AND LET YOU
GO.

03 / CURRENT PROJECTS

THIS IS WHAT
WE ARE WORKING
ON.

01 / PRODUCT

makeit

Saved places return when they can become real plans.

OPEN MAKEIT ↗
02 / FIELD NOTES

Deliberate
lives.

Questions and tools for using technology without being used by it.

GET THE NEXT NOTE ↓
03 / EXPERIMENT

performativloss

Fiction and satire from inside AI dependency.

TRANSMISSION PENDING

04 / THE SYSTEM RESOLVES

NOT ANTI-TECH.
PRO-HUMAN.

We are asking for a digital future that knows when to get out of the way.

05 / ONE USEFUL SIGNAL

FOLLOW THE
MOVEMENT.

Occasional field notes, new experiments and tools for a more deliberate relationship with technology.

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